What We Do…Win

IN A TIME when the competition has never been tougher, the audience never harder to reach, and the stakes never higher, the I Street Public Affairs team uniquely integrates capabilities in campaign management, legislative advocacy, and media. In a must-win situation, people call I Street and we deliver.

Our track record tells the story: We have managed over 160 state and local campaigns with a 85% success rate and have directed 16 successful statewide ballot measures. We also have deep ties to California’s journalistic community and long-standing trust built on decades of experience and relationships. Our team includes a former Los Angeles Times editor and executive who helped lead the newsroom staff to two Pulitzer Prizes.

The I Street Public Affairs Team

I Street Public Affairs wins with a simple, powerful approach: highly experienced professionals at the top of their game working directly with clients. No junior staff or account executives needed.


Winning Political Campaigns

From polling and strategy development to grassroots management and direct voter contact, we design and execute campaigns at every level, in California and around the nation.

  • Overall Campaign Management
  • Independent Expenditure Committees
  • Strategic and Tactical Planning
  • Political Action Committee Management
  • Direct Mail Production
  • Radio, TV and Print Production/Placement
  • Digital Campaign Programs
  • Qualitative and Quantitative Research

Public Affairs That Move The Needle

We are Democrat-oriented with insights into the Democratic Legislature and Administration that other firms don’t have and can’t match. Whether it’s working behind the scenes with decision-makers or mounting a grassroots campaign to rally the public behind your cause, the result is that you will succeed throughout the political process, not become a victim of it.

  • Campaign Management And Strategy (Digital, Media, And Coalition Building)
  • Risk Assessment and Situation Analysis
  • Quick Access to Decision-Makers
  • Government Affairs Counsel
  • Public Policy Research and Analysis
  • Coalition Building and Activation
  • Corporate Contribution Counsel
  • Stakeholder Engagement
  • Digital Campaigns

Excellence In Communications

We know how the media think, and we work closely with state, national and international news outlets in print, electronic and social media to get your story out and optimize coverage. After all, we’re the only Sacramento firm with a partner who was part of two Pulitzer Prize-winning newspaper staffs.

  • Earned Media
  • Crisis Communications
  • Media Training
  • Messaging, Branding, and Content Creation
  • Social Media, Websites and SEO
  • Integrated Public Relations
  • Litigation Support
  • Internal Communications

Subject Areas

I Street Public Affairs has significant experience and knowledge in 12 specific subject areas. We provide any client needing a strategic, strong political and public affairs program a comfort level that they have chosen the best with I Street. We have managed candidate campaigns for Governor, U.S. Senate, Congress, and the State Legislature with a 90% winning record.


California can be a very difficult place to do business. For over 40 years, I Street partners have advised businesses through the difficult intricacies of governments and agencies. I Street partners have also managed ballot measures at the state and local levels to protect and advance the interests of our clients in the business community.


We have long-standing, deep relationships with clients in the energy and environment arenas. I Street partners have managed legislative efforts to protect businesses under attack and measures to make it easier to do business in this heavily regulated state. Additionally, we have successfully managed statewide ballot initiatives and local ballot measures in the energy world.


I Street Public Affairs has advised governmental agencies at all levels from local cities and counties to special districts, school districts, and state agencies. I Street partners have over 30 years of experience working in the California Legislature, and understand its complexity and paths to success. We have managed political, public affairs, and educational campaigns for all levels of government.


Our over 40 years of experience representing hospitals, health plans, and health care trade associations makes I Street Public Affairs one of the most qualified firms in California to assist clients in the high pressure and complicated world of health care policy and politics. In addition to our public affairs work in the health care sector, we have managed several successful statewide and local ballot measure campaigns for hospitals, health plans and medical groups.


I Street partners have worked with the insurance industry for over 30 years, advising on public policy, managing legislative efforts, and successfully protecting the industry by managing and defeating dangerous policies at the ballot box in statewide initiative campaigns. We have helped insurance groups organize political action committees. I Street partners have been called upon to speak before large groups of agents and employers of major companies on politics in California.


Creating successful strategies and plans to gain approval of development projects is a core competency of I Street. We have managed projects through the local government process, taken issues successfully to the voters both locally and statewide, and managed compact approvals for Native American casinos throughout the State Legislature.


I Street Public Affairs has advised labor organizations at the state and local level; often, building coalitions with business groups to solve common problems. An I Street Public Affairs professional has served as the political director for a statewide public safety union directing their fundraising and contributions efforts.


I Street Public Affairs manages research, develops expenditure plans, conducts outreach efforts, drafts ballot language, and manages the overall campaign for success in the Legislature or at the ballot. Wins include statewide initiatives like high-speed rail bonds to local sales tax campaigns to laws passed by the Legislature.


I Street partners have managed many successful issue campaigns. We always manage the overall campaign, retain specialty consultants, and supervise the issue opposition and voter opinion research. We create and implement the strategy to a winning result.


I Street Public Affairs manages overall campaigns including research, messaging, production of television and radio commercials, direct mail, and earned and social media. We assemble the right team of consultants to win. In our role as political advisors to the moderate Democrats in the California Legislature, we manage independent expenditure campaigns to elect more moderate candidates to the State Legislature.


I Street Public Affairs has managed candidate campaigns for Governor, U.S. Senate, Congress, and the State Legislature with a 90% winning record. I Street uses extensive research and data analysis to effectively target the voters to ensure the correct message and messenger for a winning campaign. Message, messenger, management and money are the keys to a successful campaign.


Government affairs is very often directed by trade associations representing specific industry segments. I Street Public Affairs has been called on by these associations to bolster their efforts with new strategies and relationships to further their issues and provide solutions for their unique problems.

Our Work

Direct Mail

We produce highly creative and targeted direct mail. Most political mail always looks the same. We have brought Madison Avenue quality to the political process allowing I Street to deliver impactful and powerful messages to the voters.

TV and Digital

Most political commercials look the same—talking heads looking straight into the camera, mouthing the same rhetoric, campaign after campaign; or commercials screaming at the voter and turn them off. At I Street Public Affairs, in cooperation with our media producer Brainchild Creative, we create commercials that visually capture the voter’s attention and hold them through our messaging. Creative, impactful, and targeted to the right demographic groups, we produce TV and digital that wins campaigns.

Earned Media

The new media world is changing literally week to week. I Street Public Affairs professionals have the experience and contacts in the news media to get your stories placed and read. Our prize-winning team knows how to shape and write a story that gets your message out. I Street’s quick response means that your point of view is reflected in every story. The professionals in the news business know and respect our team, and trust that we will give them solid, truthful information. I Street professionals are sought out by members of the press on an almost daily basis. Those relationships help our clients get their message to the public.

Our Clients

Past and Present

Health Care

American Medical Response, Inc.

Foundation Health Corporation

Glaxo Wellcome

Kaiser Permanente

Loma Linda University Medical Center

Molina Medical Centers

Sutter California Healthcare Systems

Californians Allied for Patient Protection

Californians for Health Care

Coalition for a Healthy California

California Association of Health Facilities

California Association of Health Plans

California Association of Nurse Anesthetists

California Association of Physician Groups

California Biomedical Foundation

California Dental Association

California Hospital Association

California Northstate University

California Optometric Association

California Psychiatric Association

Stanford Hospital



General Motors

Granite Rock Company

Greyhound Lines, Inc.

KXTV Channel 10

Lockheed IMS


McCaw Communications/Cellular One



Sacramento Commercial Bank

Somers Building Maintenance, Inc.

The Boeing Company

Travelers Express Company, Inc.

California Manufacturers Association

California Mortgage Bankers Association

Silicon Valley Manufacturing Group

Sonoma County Manufacturers Group

Thoroughbred Owners of California

Californians Against Higher Property Taxes

Moderate Democratic Caucus

The Accountants Coalition of California (Big 6 Accounting Firms)


Development /Land use

Donahue Schriber

Grove Investment Co.

PG&E Properties, Inc.

Richland Communities

Southern Pacific Real Estate Enterprises

Sun Microsystems, Inc.

US National Leasing, LLC

KT Urban

Wilton Rancheria and Casino

North Fork Casino


American River Parkway Coalition

California Department of Consumer Affairs

California Department of Social Services

California Public Employees’ Retirement System

City of Citrus Heights

City of Elk Grove

City of Folsom

City of Merced

City of San Rafael

Community Services Planning Council (Sacramento)

County of Marin, Community Development Agency

Governor’s Office of Emergency Services

Grant Unified School District

Kern Council of Governments

Sacramento Convention and Visitors Bureau

Sacramento County Council of Governments

Sacramento Housing and Redevelopment Agency

Sacramento Public Policy Foundation

Sacramento Water Forum

University of California, Merced


California Professional Firefighters

Peace Officers Research Association of California

State Building and Construction Trades

Service Employees International Union

California Correctional Peace Officers Association

United Food and Commercial Workers


California Alliance for Jobs

Alameda County Transportation Authority

California High-Speed Rail Authority

Kern Transportation Foundation

Metropolitan Transportation Commission

Orange County Transportation Authority

Regional Public Transportation Authority (Arizona)

Sacramento Regional Transit

Sacramento Transportation Authority

Utah Transit Authority

Ventura County Transportation Commission

Californians for High-Speed Trains

Californians for Safe Highways and Bridges

Transportation California


BLT, Inc.

Cortina Integrated Waste Management, Inc.

Council for A Green Environment

County of Sacramento (Recycling)

Georgia-Pacific Corporation

Hollister Ranch

Norcal Waste Services of Sacramento

Republic Services

Sierra Pacific Industries

United States Pollution Control, Inc. (subsidiary of Union Pacific)

Vallejo Garbage Service

American Forest & Paper Association

California Forestry Association

Californians Against Another Risky Energy Proposition

Californians for Affordable and Reliable Electric Service



Envirotest Systems Corp.

Pacific Gas and Electric Company


Alliance for Climate Resistant California





Farmers Insurance Group

State Farm Insurance Company

Californians for Affordable Insurance Rates

Californians for Fair Liability Laws

Consumers Against Fraud and Higher Insurance Costs

Association for California Tort Reform

Association of California Insurance Companies

Personal Insurance Federation of California


Mechoopda Indian Tribe

Rumsey Band of Wintun Indians

North Fork Tribe

Wilton Rancheria

Trade Association


Association of Regional Center Agencies

Automotive Repair Coalition

Californians Against A Beer Monopoly

California Association of Joint Powers Authorities

California Automatic Vendors Council

California Cable Television Association

California Issues Forum

California Public Library Association

California Restaurant Association

California Special Districts Association

Californians for Compensation Reform

Californians for Consumer Choice on the Internet

Californians for Quality Affordable Housing

Cosmetic, Toiletry & Fragrance Association

Equality California

League of California Cities

New Technology Network

Portable Power Equipment Manufacturers Association

Western States Petroleum Association

Health Care

Yes on Proposition 52: Healthcare for Children and Seniors

No on Proposition 45: Californians Against Higher Health Care Costs

Yes on Proposition 86: Tobacco Tax

No on Proposition 41: Health & Welfare

No on Measure F: Hospital Costs, City of Palo Alto

No on Measure U: Hospital Costs, City of Livermore

Yes on Measure A: Sale of Redbud Community Hospital, Lake County


Yes on Proposition 162: Pension Protection


No on Measure E: Gravel Depletion Tax, San Benito County

No on Measure D: Business Tax Increase, San Benito County

No on Measure Q: Cardroom Initiative, City of Stockton

Yes on Measure C: Los Padres Dam, Monterey County

No on Measure A: Cardroom Initiative, City of Colton

No on Proposition 99: Tobacco Tax Increase


Yes on Proposition 16: Taxpayers Right to Vote Act

No on Proposition 7: Californians Against Another Risky Energy Proposition

No on Proposition 9: Electric Utility Deregulation

No on Measure H: Utility District Annexation, Yolo County

No on Measure I: Utility District Annexation, Yolo County

No on Measure L: Utility District Annexation, Sacramento County

No on Measure T: Utility User Tax Reduction, City of Sacramento

No on Measure A: Municipalize Electrical Utility, Calaveras County

Development/Land Use

Yes on Measure O: Deer Creek Hills Senior Housing Development, Sacramento County

No on Measure E: Mobile Home Rent Control, City of Concord

No on Measure U: Mobile Home Rent Control, City of Folsom

No on Measure A: Mobile Home Rent Control, City of Napa

No on Measure N: Mobile Home Rent Control, City of Sunnyvale

No on Measure P: Mobile Home Rent Control, County of Sacramento

Yes on Measure L: City of Cypress

Yes on Measures A, B & C: City of Glendale

Yes on Measure A: Pebble Beach Company Development Plan for Del Monte Forest, Monterey County

Yes on Measure D: Sun Microsystems, Inc.’s Redevelopment of Agnews West Developmental Center, City of Santa Clara

No on Measure K: Slow Growth Measure, City of Roseville


Yes on Proposition 26: School Bonds

Yes on Proposition 1: School Bonds

Yes on Measure A: School Bond, Los Rios Community College District

Yes on Measure C: School Bond, Folsom

Yes on Measure E: Los Rios Community College District

Yes on Measure M: Banning Unified School District

Yes on Measure DD: Bonsall Unified School District

Yes on Measure EE: Cajon Valley Union School District

Yes on Measure C: Central Unified School District

Yes on Measure Z: East Side Union High School District

Yes on Measure V: Fillmore Unified School District

Yes on Measure K: Kern High School District

Yes on Measure HH: National School District

Yes on Measure P: Newman-Crows Landing Unified School District

Yes on Measure I: Palm Springs Unified School District

Yes on Measure M: Paso Robles Joint Unified School District

Yes on Measure L: Placer Union High School District

Yes on Measure P: Pomona Unified School District

Yes on Measure N: San Ardo Union Elementary School District

Yes on Measure D-16: San Miguel Joint Union School District

Yes on Measure K 2016: Santa Ynez Valley Union High School District

Yes on Measure K-16: Shandon Joint Unified School District

Yes on Measure R: Ventura Unified School District

Yes on Measure K: Waterford Unified School District

Yes on Measure Q: Yuba Community College District


Yes on Proposition 1A: Californians for High-Speed Trains

Yes on Proposition 192: Seismic Retrofit Bonds

Yes on Measure B: Transportation Sales Tax, Sacramento County

Yes on Measure A: Transportation Sales Tax Extension, Sacramento County

Yes on I: Transportation Sales Tax Extension, San Bernardino County

Yes on Proposition A: Transportation Sales Tax Extension, San Diego County

Yes on Measure AA: Earthquake Safety Improvement Bonds, BART/Bay Area

Yes on Measure A: Transportation Sales Tax, Riverside County

Yes on Measure A: Transportation Sales Tax Extension, Santa Clara County

Yes on Measures B and C: Transportation Sales Tax, Sonoma County

Yes on Measures A and B: Transportation Sales Tax, Marin County

Yes on Measures A and B: Transportation Sales Tax, Santa Clara County

Yes on Proposition 400: Sales Tax Increase, Maricopa County, Arizona

Yes on Measure F: Sales Tax Increase, Fresno County

Yes on Measure A: Sales Tax Increase, Salt Lake County, Utah

Yes on Measure A: Sales Tax Extension, Santa Clara County

Yes on Revised Measure M: Sales Tax Increase, Orange County

Yes on Measure I: Sales Tax Increase, San Bernardino County

Yes on Measure B: Sales Tax Increase, Monterey County

Yes on Measure A: Sales Tax Increase, Riverside County

Yes on Proposition A: Sales Tax Increase, San Diego County

Yes on Measure C: Sales Tax Increase, Contra Costa County

Yes on Measure A: Sales Tax Increase, Santa Clara County


No on Propositions 30 and 31: Insurance Lawsuits and Insurance Amendments


Yes on Proposition 14: Top-Two Open Primary Act

Yes on Proposition 112: Legislative Ethics

Yes on Proposition 46: Local General Obligation Bonds, Statewide

Yes on Measure X: Parcel Tax for Libraries, Sacramento County

Yes on Measure P: Library Tax, City of Sacramento

Yes on Measure R: Citrus Heights Incorporation

Yes on Measure S: Sacramento City/County Merger, Sacramento City/County

Yes on Measure L: Library Tax, El Dorado County

*partial list

Vice President Walter Mondale for President

Governor Jerry Brown

Mayor Tom Bradley for Governor

Secretary of State March Fong Eu

Tom Calderon for Insurance Commissioner

Congresswoman Doris Matsui, Sacramento, CA

Congressman Dennis Cardoza, Merced, CA

Congressman Vic Fazio

Congressman Doug Bosco

U.S. Senator Barbara Boxer

Congresswoman Jackie Speier

Sheriff Glen Craig, Sacramento County

Sheriff Lou Blanas, Sacramento County

Sheriff John McGinness, Sacramento County

Dan Whitehurst for U.S. Senate

Assemblyman Dennis Cardoza

Assemblyman Doug Bosco

Assemblyman Norm Waters

Supreme Court Justice Joseph Grodin

Senator Art Torres

Senator Henry Mello

Senator Robert Presley

Senator George Zenovich

Senator Ruben Ayala

Senator Byron Sher

Mayor Tom Bradley, Los Angeles

Mayor George Moscone, San Francisco

Mayor Anne Rudin, Sacramento

Mayor Karen Humphrey, Fresno

Mayor Joe Serna, Sacramento

Mayor Kevin Johnson, Sacramento

Senator Art Torres for Los Angeles County Supervisor

Supervisor Dave Cox, Sacramento County

Supervisor Roger Niello, Sacramento County

Supervisor Jimmy Yee, Sacramento County

Supervisor Dianne McKenna, Santa Clara County

Supervisor Rod Diridon, Santa Clara County

*partial list

Jim Cooper, AD 9

Tim Grayson, AD 14

Anna Caballero, AD 30/SD 12

Raul Bocanegra AD 39

Matt Dababneh, AD 45

Cheryl Brown, AD 47

Sylvia Rubio, AD 57

Sabrina Cervantes, AD 60

Susan Eggman, SD 5

Susan Rubio, SD 22

Scott Weiner, SD 11

Jose Solorio, SD 34

Barbara Bry, Mayor, City of San Diego

Stephanie Nguyen, City Council, City of Elk Grove

Lisa Murawski, Sacramento City Unified School Board


I Street Public Affairs
1717 I Street
Sacramento, CA 95811